Media Communications Firm, Resort Trends Inc., Celebrates 10 Years of Promoting Tourism in the Rocky Mountain Region
Resort Trends Inc., the Colorado-based media communications firm specializing in travel and tourism promotion, is celebrating its 10-year anniversary this month. Over the last decade, entrepreneur and owner Vicky Nash has worked to increase visibility and market share for more than 30 clients through strategic media relations. In fact, after a decade, she is proud to continue to advise and represent her very first client, Glenwood Hot Springs.
Glenwood Springs, CO (March 14, 2011) – After years of work and study gaining vast experience in the tourism and travel industry, Vicky Nash decided to establish her own public relations and media communications firm in March 2001. Since then Resort Trends Inc. has been providing targeted media communications services to a variety of tourism and hospitality clients throughout the Rocky Mountain region.
“My number one goal is to help the businesses I represent get visibility in the marketplace with positive story placements in influential local and national media,” said Nash, Resort Trends Chief Executive Officer.
The world famous Glenwood Hot Springs was Resort Trends’ first client. Nash has seen Colorado’s premier hot springs resort through a number of changes in the last decade, including several remodeling projects and the impressive addition of the Spa of the Rockies, a world class spa facility, in 2008. In addition to Glenwood Hot Springs, Resort Trends Inc. clients include: Gateway Canyons – a destination for leisure and learning retreats owned by Discovery Channel founder John Hendricks; Snowmass Village Tourism – a premier Colorado resort and group meeting destination; Internet Honey – a provider of marketing technologies for the travel and tourism industry; Historic Hotels of the Rockies – an association of eclectic historic accommodations located in the Western states; and Stonebridge Companies – an innovative hotel development company with properties across the United States.
Nash earned her master’s degree from the University of Colorado's Tourism and Resort Planning program. In her nearly 30 years of experience, she has established long-term relationships with clients and influenced many national and international media outlets resulting in hundreds of story placements.
Resort Trends Inc. provides strategic public relations plans for individual businesses and regional destinations; services are customized for each client. Among the many services Resort Trends Inc. provides are press kit production, press release distribution, media event and trade show representation, customized media database development, online pressroom creation and management, familiarization trip planning, media placement tracking, and newsletter and email content creation. Resort Trends Inc. is poised for its next decade of growth and welcomes new travel and tourism clients for public relations and communications representation. For a comprehensive review of firm services, visit www.resorttrends.com or call 970-948-4923. Media Contacts: Vicky Nash, Chief Executive Officer Resort Trends, Inc.- Media Communications for the Travel and Tourism Industry 970-948-4923 vicky @ resorttrends . com
"Insider's Guide to Glenwood Springs 2007-2008 Official Vacation Guide" Highlights Work by Resort Trends, Inc.
World Waterpark Association Selects Hot Springs Lodge & Pool Press Kit as Wave Review Winner
September 13, 2005, Glenwood Springs, CO...The World Waterpark Association (WWA) recently announced its annual Wave Review award winners and has selected the Hot Springs Lodge & Pool for Best Press Kit. The Wave Review competition consists of twelve different advertising and promotions categories recognizing those organizations with outstanding marketing programs.
Vicky Nash, owner of Resort Trends, Inc., a tourism and resort marketing firm in Glenwood Springs, Colorado oversees the public relations efforts and developed the award-winning press kit which is filled with story ideas, statistics and photos used to entice travel writers and editors to feature the Hot Springs Lodge & Pool in magazines, newspapers, television, and internet media.
Awards were announced at the 25th WWA Symposium & Trade Show, October 3-7, 2005, at the Mandalay Bay in Las Vegas.